BRAUN

Braun GmbH, founded in 1921 in Germany, is known for its functional, minimalist design, prominently shaped by Dieter Rams' "less, but better" philosophy from the 1960s to the 1980s. Rams' tenure as Chief Design Officer established a legacy of clean, practical design that persists in influencing modern design.

The BC02 Braun travel alarm clock offers a legible dial with a yellow second hand and luminous hands, plus a silent quartz movement, in a portable and sleek design for travellers.

Classic Travel Analogue Alarm Clock BC02

ᴴ57 X ᵂ57 X ᴰ27ₘₘ

$59.00

Classic Travel Analogue Alarm Clock BC02

ᴴ57 X ᵂ57 X ᴰ27ₘₘ

$59.00

The BNE001 reissues the ET66, embodying Dieter Rams' minimalist design, and includes a cover and batteries.

BNE001 Calculator

ᴴ139 X ᵂ82 X ᴰ16ₘₘ

$100.00

BNE001 Calculator

ᴴ139 X ᵂ82 X ᴰ16ₘₘ

$100.00

The BC22 Classic Analogue Alarm Clock, inspired by Dieter Rams' 1984 AB2 design, offers a minimalist look with luminous hands and a signature yellow second hand for clear visibility.

Classic Analogue Alarm Clock BC22

ᴴ97 X ᵂ85 X ᴰ42ₘₘ

$85.00

Classic Analogue Alarm Clock BC22

ᴴ97 X ᵂ85 X ᴰ42ₘₘ

$85.00